Marketing Proposal (what we have so far)

A) We are going to first survey random friends of ours to get a better idea if the ideas we have are important to the students of NDSU. If this works we will move forward with more research.B) We are going to ask a few short questions about the Theatre and what is important with the theatrea. On a scale of one to five how important are the following when selecting a theatre 1 being least important and 5 being very important.i. How important is the price of the movie when selecting a theatre?ii. Is location important when selecting a theatre, distance wise?iii. Is the theatre environment important?iv. Is the area and surrounding business important?v. How important is the advertising about the theatre that you see?vi. How important is the parking at the theatre?vii. How important is getting your friends involved with a theatre decision if you are interested in a theatre?b. On a scale of one to five how interested are you in the following when selecting a theatre 1 being least important and 5 being very important?i. How interested are you in seeing non mainstream movies/ pop-culture movies?ii. How interested are you in seeing mainstream movies?C) If our assumptions are correct we are going to go on and find out more information about the following thingsa. First we need to do some research on prices of the various theatresb. Compile other marketing ideas for the theatrec. Get a Chart of the distances to other theatres from NDSUd. Find out what other businesses are downtown that would attract studentse. Find out more about the movie on campus and possibility of moving that downtownf. Compile a list of ways to target advertising the theatre in and around campus focusing on the Memorial Union as the target point.