Marketing Analytic Report Plan of Attack

For the analytical report dealing with the Fargo Theatre, we need to think of "THE" way to market to NDSU students and what will work the best in getting their attention. For this assignment, I think we will need to focus primarily on what its going to take to get NDSU students into the Fargo Theatre atmosphere. Many focus groups with different people, maybe more survey's for this specific age group only but mostly WHAT its going to take to get students to get involved. 

I think the biggest thing is to put as many ideas out there that we can think of when it comes to coupons, food sales, getting restaurants involved, or just supporting businesses in the downtown area. If we can do this right off the bat, I think it will get the ball rolling right away.

Also, I think that there just needs to be better advertisement for the Fargo Theatre at the college. Margie said they spend numerous amounts of money through the Fargo Forum and what not, but most college students don't read or receive the paper so it doesn't help out the situation at all.  

I think that our best solution for the Fargo Theatre would be to get on the ball asap and figure out what students want and what would work the best using small focus groups. After getting numerous views and lots of information, start deciding what would be the best for the situation.